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Selling and Marketing Education
- Partner programs
- What works/what doesn't
- Managing your sales resources
- Managing sales channels
- Direct versus telesales
- Sales targets, pay and incentives
- Marketing materials
- Selling via the Internet
Current Trends
- The education marketplace
- Year 2000
- EMU
- e-commerce
The Skills Gap
- Current trends
- How can Education best help?
- Distance learning as a solution
- Future trends
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Recent Conferences
5th
– 6th Nov 2009
Marriott Royal, Bristol
7th
– 8th May 2009
Meon Valley Country Club
6th – 7th
Nov 2008
Marriott Royal, Bristol
8th
– 9th May 2008
Forest of Arden
8th – 9th
Nov 2007
Milton Hill, Oxon
10th – 11th May 2007 Southampton
9th – 10th November 2006,
near Southampton, UK
11th – 12th May 2006, near Oxford, UK
10th 11th November
2005, near Guildford, UK
5th – 6th May 2005, IBM, Warwick UK
18th 19th November
2004, Hewlett Packard, Bristol, UK
6th – 7th May 2004,
Hewlett Packard, Amstelveen, Netherlands
6th 7th November 2003,
COGNOS, Manchester, UK
14th 15th November
2002, Vertitas Software Ltd, Reading, UK
23rd – 24th May 2002 The
Learning Lab – University of Wolverhampton, UK
29th 30th November
2001, Lotus Software, Staines, UK
17th 18th May 2001, Sun
Microsystems, Munich, Germany
16th 17th November 2000,
Amdahl/DMR, Swords near Dublin
15th 16th May 2000, SAP,
S'-Hertogenbosch, The Netherlands
18th 19th Nov. 1999, IBM, Edinburgh, UK
20th 21st May 1999, IBM
Education, Utrecht, The Netherlands



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Instructor Resourcing
- Instructor role in
e-learning
- Recruitment and development
- Rates of pay, bonus schemes, and so on
- Permanent versus contract staff
- Evaluation techniques
Education Administration
- Booking systems
- Materials production
- Event management
- Course feedback
- Data analysis
Managing Costs
- Fixed versus variable costs
- People costs
- Facilities costs
- Sales & Marketing costs
- Cost cutting versus investment
- Balancing the risks
To contact
us, click
here. |
Learning Media
- TNA for e-learning
- e-learning tools
- Classroom training
- CBT
- Multi-media
- Audio/video
- Internet-based
Certification
- Pros and cons
- Selling the concept
- Setting up an ATC
- Quality control
- Cost justification
Measuring Education Value
- Course evaluations
- Post-course evaluations
- Telephone interviews
- Alternative methods
- Meeting customer expectations
- What really works?
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